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vol. 3, no.12, 7/02/08

Trade Show Triumph or Tragedy: How to Obtain One and Avoid the Other (pt.2)

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In the last issue, I spoke of preparing for a trade show appearance. A lot of work goes into organizing all the elements involved and really requires attention to detail. One individual cannot do it alone as there are many processes to consider. Now that we've survived our multiple trade show appearances, I can now reflect upon the experience and provide a couple more points to consider..Read more >

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