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August 8, 2012 - Las Vegas
The BV Buzz for 8/08/12
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Mark Cenicola introduces the stories featured in this edition of The BV Buzz...

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The Spider Crawls
Google Plus from the Inside (REVISITED)
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In light of what has been happening with Facebook, I thought I'd return to the once previously desolate landscape of Google+ and see what growth has taken place.

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On the Brandwagon

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Guest Blogging Delivers Many Benefits, An Expanded View
As I mentioned in the last BV Buzz video blog teaser, guest blogging provides several benefits. Here, I expand upon those benefits and provide advice on how you can find places to guest blog.
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Life Unedited
Constants Aren't
jeff helvin

It's important to recognize that constants aren't constant and you should be prepared to take on what life brings you next.

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Client Spotlight

Forward Nevada

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TECH TRENDS
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For the Week Ending August 04, 2012

  • Google Maps Now Features Real-Time Traffic Info For 130 Additional U.S. Cities Google just launched live traffic info for Bogotá, Panama City and San Jose (Costa Rica). In addition, Google is also bringing its real-time traffic data to 130 smaller cities in the U.S.

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  • Content: A Blessing, A Bubble, A Burden Everyone is talking about content. Googling the phrase “content strategy” retrieves almost 50 million results — a clear indicator that interest in content is very much in the zeitgeist.

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  • Why Your Brand Should Piss Someone Off If you want some people to love you, you’ve got to accept that others may hate you. So let 'em. Better than having a weak brand.

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eBITS & ByTES
Marketers Find Less than Half of Analytics Useful for Decision-Making
According to research from Econsultancy and web analytics consultancy Lynchpin, a majority of marketers worldwide say that less than half of all the analytics data they collect is actually useful for decision-making. Just one in 10 companies thought a strong majority of analytics data was helpful, and less than a third said somewhere between half and three-quarters of all data was useful.
-Econsultancy, Lynchpin

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