The BannerView newsletter is a biweekly publication providing tips and advice for conducting E-Business (Business on the Internet). BannerView.com, a Cenicola-Helvin Enterprises brand, is a variety of e-business solutions ranging from Web site development to email marketing software, e-commerce systems, custom online database solutions to Web site hosting & maintenance. In each biweekly newsletter, you can depend on helpful tips and advice for conducting business online. As always, archived versions of previous newsletters can be found by visiting the newsletter archive.

YOUR WEB SITE IS YOUR BUSINESS CARD - MAKE A GREAT FIRST IMPRESSION

Today's customers are no longer reaching for a phone book, flipping through a Rolodex, or browsing collected business cards. In lieu of the conventional methods for finding a company, a shopper's initial instinct is to jump online. Surfing the Internet has become the most popular way to find products, information or services. Whether using an online phone book, or browsing a search engine, the Internet tends to supersede print. In the past, a distributed business card, a stop into your local store or business meeting was your opportunity to make a first impression. Not anymore.

WHAT DOES THIS MEAN TO YOU?

Your Web site is the first impression you will make on a potential customer or client. Your Web site is your online business card.

Would you hand a business card to a client that has a torn corner or an outdated phone number or address? You probably wouldn't. If you did, the client would certainly discard it.

Would you want your customer to see your office for the first time in the middle of a chaotic move? Would you want your customer to see you for the first time on your day off, lounging on the sofa, in sweats, and watching football? Of course not! They would not take you or your business seriously.

If your Web site appears "un-groomed" (cluttered with ads or inconsistent content), or is "lounging" (takes too long to load), has not been recently updated, or has broken links, your customers will probably move on and pursue your competitor's Web site.

We are giving you our TOP 3 TIPS to help you make a great first impression online:

CLEAR THE CLUTTER: Try not to clutter your site with too many ads. If you must have ads on your site, place them well as not to overpower your valuable content. When designing your website, we can setup an ad area that works with the unified theme.

DRESS TO IMPRESS: Your Web site should be clear, easy to read, and dressed in appropriate colors. For example, don't use a black background with yellow text, simply because you sell Halloween Costumes. Your text would be a strain to read, and your customer won't have the patience. There are many other ways to use your colors as in the layout, logo, etc. We keep these things in mind when we design your Web site.

WATCH YOUR LINKS: As in the torn business card example, make sure your Web site does not contain broken or outdated links. Especially watch your page that is used for link trading if you have one. Many new Internet businesses trade links and then either go out of business, or change their domain name. If you have a hosting plan with included maintenance, we can easily update your links so they should never be out of date.

It is in your best interest to make sure your Web site is clean, fast, user friendly, informational and consistent. When designing your Web site, we focus on all of these aspects in order to create the best visit for your customer. Design to invite and dress to impress.

Ready to update or design your Web site? We can help you make the BEST first impression online. Make the most of your "Online Business Card" - Schedule a free consultation with a BannerView.com E-Business Solutions Expert today!

Call us within Las Vegas at (702) 312-9444 or outside of Las Vegas Toll Free at (888) 221-8640 to schedule a free consultation to learn which BannerView.com E-Business Solutions are available for your business. Or, fill out our online form on our Web site and a representative will contact you to schedule your free consultation.

BannerView.com E-Business Solutions are available Nationwide. See our Television commercial at BannerView.com.

Stay tuned to the BannerView newsletter, sent every other week on Wednesday, for helpful tips, thoughtful advice and answers to questions you may be asking about how to conduct business online.

Have a question about E-Business? Send us your questions and read the answers in upcoming newsletters!

Sincerely,

BannerView.com E-Business Solutions
A Cenicola-Helvin Enterprises Brand
http://www.BannerView.com

Your preferences are currently set to receiving HTML formatted emails. If you would like to receive Plain Text formatted emails, please click here. If you wish to cancel your subscription to the BannerView.com Newsletter, you may unsubscribe here by clicking on the unsubscribe button. You will then be removed from our list of newsletter subscribers.