Featured Article

Do You Hate Twitter Yet?

You can always count on the media to drive an idea into the ground. I can't read my news feeds (or in those rare cases, pick up a newspaper) without an article talking about Twitter, or Tweeting, or Twittering. We've reached the point of over-saturation people, time to move on.

From the President's Desk

IABC Las Vegas Six in Sixty June 2, 2009 Program - Preview

Mark Cenicola will be a presenter in the June 2, 2009 IABC Program - Six in Sixty covering the topic - Effective Use of Blogging to Drive Web Site Traffic.

Communication is Key in Customer Service

When it comes to dealing with customers, communicating effectively with them can resolve a lot of issues. Even when mistakes are made people can be forgiving if their issues are actively addressed.

Globally, the most trusted information source was friends, with 42% of those surveyed saying that they trusted word-of-mouth recommendations. About an equal number trusted TV news (41%), online news (40%) and newspapers (39%) -TNS